Gaia Faux Gras 2021

This year, Gaia's annual Christmas campaign brings an uncompromising focus and criticism on foie gras produced by force-feeding.

about this project

This year, Gaia's annual Christmas campaign brings an uncompromising focus and criticism on foie gras produced by force-feeding.

ClientS

GAIA

Year

2021

AWARDS
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The amount of food that ducks are forced to swallow every day is equivalent to a quarter of their body weight. That is as if an 80 kg person were forced to eat 20 kg of spaghetti every day. Foie gras does not fit into a contemporary cuisine that values respect for ingredients, seasons and animals. This year, say NO to foie gras together, even if it is offered to you.

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